Empowering Women Enlightening Lives in Rural India

Empowering Women Enlightening Lives in Rural India

Women are the backbone of our society. Their status has improved through the years, yet complete emancipation is still a far fetch dream due to various social and psychological reasons.

SEED CSR’s endeavour is to make women self-reliant, develop personality skills and discover their own self through projects under our mandate to implement CSR Project.

International Women’s Day is celebrated in the month of March. As our projects focus on women empowerment, highlights of some of the projects specifically aiming towards this area in form of skill development and Women Self Help Groups (WSHGs) are as follows:

Women Day Celebration @ DHFLWomen Day Celebration @ DHFL

At our Chandrapur training centre, PMC members and women trainees participated in women’s day celebration event. They shared their successful experience. Also, girls from the ongoing batches shared their experience of learning at one of our centres. At the end of the program, refreshment was provided to all the attendees.

 

 

Women Day Celebration @ Technip Suva

Women Day Celebration @ Technip Suva

On 8th March, 2017, International Women’s Day was celebrated at Technip CSR Training Centre at Suva. Female teachers and members from Self Help Group (SHGs) Committee participated in this event. The event started with a speech on importance of Women Empowerment by Ms Hetal Ben, government school teacher. Women participating in the event shared their contributions to the rural community. Moreover, they also shared the challenges which are faced by women in the society and how the Women Empowerment Program under CSR Approach helped these women folks in Suva. The event concluded with a vote of thanks and Mid-day refreshment were given to all the attendees.

 

Women Day Celebration @ FISWomen Day Celebration @ FIS

Women’s Day was celebrated at FIS CSR Training Centre, where the focus was on Women Empowerment.

About 56 girls and women along with members from Mahila Samiti Committee participated in this event where they shared their experience.

The first 3 best stories were awarded. Trophies were given by Chief Guest who was the principal of Zilla Parishad School Barfpada. She encouraged women to participate in this activity. Also, all participants took an oath to ensure their sons & daughters would be getting equivalent educational opportunities.

Somany Ceramics facilitates Sustainable Villlage Development Program under CSR at Gujrant Plant

Somany Ceramics facilitates Sustainable Villlage Development Program under CSR at Gujrant Plant

Recently Somany Ceramics inaugurated their CSR Project for Sustainable Village Development in Mehsana, Kadi District of Gujrat.  The Chief Guest of the program was R.GG Trivedi, CEO for Somany Ceramics.

The main objective of this CSR initiative is to enhance the Skill of youth by Skill Development initiative with giving a beneficiary to a batch of 20-25 students every month. The major skills traits are Stewing & Stitching and Refrigeration and Cooling.

The Inauguration event went well. To add value to this CSR Initiative Village Sarpanch had visited the Centre and addressed the localities with the benefits of this initiative.

TechnipFMC in India Undertakes ‘Nurturing Seed’ Initiative to Build a Model Village at Dahej, Gujarat Contributing to the Well-Being of Rural Community

TechnipFMC in India Undertakes ‘Nurturing Seed’ Initiative to Build a Model Village at Dahej, Gujarat Contributing to the Well-Being of Rural Community

Technip in collaboration with SEED, one of the leading CSR implementation Agency has inaugurated their CSR initiative in Dahej Gujrat.

The main objective of this CSR initiative:-

  • Improve education infrastructure and promote eLearning amongst students.
  • Encourage financial literacy and promote micro-enterprising.
  • Enhance awareness on health care, hygiene, and sanitation, especially for pregnant women, lactating mothers, and children.
  • Raise awareness on disaster management.

Mr. Bhaskar Patel, Managing Director of Technip India said,’ am confident that with our CSR project partner, SEED, we will be able to involve and train the villagers through year-long various initiatives which will bring a positive change in their living condition on the long term. This is how we build the future.”

Seed CSR Participation in  IILM PRME Fourth International Conference on Sustainability and Innovation Key Drivers for Responsibility Management

Seed CSR Participation in IILM PRME Fourth International Conference on Sustainability and Innovation Key Drivers for Responsibility Management

Mr. Anirban Roy (Managing Director), marks his auspicious presence at the IILM PRME Fourth International Conference on Sustainability and Innovation Key Drivers for Responsibility Management, as the guest of honor for Social Innovations for the Bottom of the Pyramid. He highlighted the principles of innovations by Prof. C K Prahalad and also emphasized on SEED’s steps towards Social Innovations for the Bottom of the Pyramid through diverse social innovative projects executed by the team towards community sustainable development.
Major Areas covered under his intervention are:
Focus on Price Performance
Hybrid Solution
Sealable
Radical Redesign from Buying
Educate on product Usage
Product Work on hostile Environment, Dust, Pollution etc
Adaptable user Interface
Innovation Distribution Methods

A ROADMAP TO CSR FOR COMPANIES

A ROADMAP TO CSR FOR COMPANIES

CSR, the mandate:

According to World Bank (2002), Corporate Social Responsibility (CSR) is a process of managing the cost and benefits of business activity to both internal (workers, shareholders, investors) and external (institutions of public governance, community members, civil society groups, other enterprises) stakeholders.

In the year 2013, Corporate Social Responsibility (CSR) was mandated by the government in the section 135 of Companies Act, 2013 which mentioned that every company having net worth of Rs 500.00 Crore or more during Financial Year or turnover of  Rs 1000.00 Crore or more during financial Year or net profit of Rs 5 Crore or more will carry out CSR activities. An explicit schedule VII has been provided mentioning the areas of interventions.

During the initial years, companies which fall under the mandate focused on compliance. However, presently the aim of companies is to assess the impact of its CSR interventions.

CSR, from the perspective of companies:

One might wonder, why companies are suddenly concerned about social change and development which till few years back was a monopoly of the development sector. Though government and NGOs are taking up the role of CSR implementing agencies, the face of the companies in the form of branding is the most important aspect. With the upcoming awards, recognitions and accolades, companies are increasing competing for socially responsible initiatives. These not only help the companies to present themselves as socially responsible, but also helps them in enhancing their publicity thereby adding to their business. The market values of companies are being impacted by their image in the social sector. For example, people tend to buy products of a particular brand, if that brand advertisers that Re. 1 would be contributed for social cause even if the product price is much higher than its counterparts.

Besides focusing on profit, the social image of a company also enhances its functioning. The history of Indian environmental movements is mostly regarding industrial harms caused to society. Be it a sports company chopping off plants or a soft drinks company draining away the underground water, industries have always been blamed of causing environmental hazards. CSR has given a scope to the companies to cover-up such environmental degradation. For example, a company which causes air or water pollution builds hospitals so that the number of health issues rising from such pollution does not come to the forefront. A clean social image also helps the company to have cooperation from the community.

Companies are also focusing on skill development and education sector in their CSR initiatives so that they can develop a future workforce required in their business model. India’s topmost companies performing best in CSR had education as the most important component of their CSR initiatives in the last few years. TATA, ITC, Aditya Birla are some of these companies, to name a few.

CSR, which initially seemed to be a burden on the companies has eventually come up to be a boon. There can be numerous reasons inspiring companies to enhance its CSR initiatives. Now, it is for the companies to look for their motivation. However, companies have already been motivated enough and they are focusing on impact assessment of their initiatives so that they can present themselves as responsible companies in the reports. Reporting standards have also been enhanced by the global standards.

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Impact assessment as a core of CSR:

In the global scenario, impact assessment and presenting it in reports are important aspects of any intervention. Accordingly, all companies, including the multi-national ones, which have their business outlets in India, are paying attention to impact assessment and reporting standards of their CSR initiatives. International organizations like Global Reporting Initiative (GRI) have set guidelines and standards of reporting. GRI Guidelines apply to multinational organizations, public agencies, smaller and medium enterprises, NGOs, industry groups and others and focus on sustainability. Similarly, CSR initiatives are projected as not only being impactful but also as sustainable.

CSR impact assessment now a days, is mainly focusing on the impact on its stakeholders, optimal use of funds and sustainability of interventions. As discussed earlier, during the initial years, the focus was on compliance, now the focus has shifted to impact assessment. This is simply because, the companies are trying to present that over the last 3 years they have brought about changes in the society and have enhanced social growth and development.

The simple reason behind focusing on CSR impact assessment is to present itself as a responsible company. They are involving third parties for assessment and recruiting experts for writing and presenting reports. This reflects that CSR is being given utmost importance by the top most companies. While companies are focusing on impacts, critiques are of the opinion that such interventions are not adequately in-depth and much areas are yet to be explored by CSR. We can expect to have more responsible CSR interventions in the upcoming years with the companies increasingly realizing the need of CSR for their own benefits.

CSR, the ray of hope :

To sum up, CSR is not only beneficial for the society and stakeholders, but also for the companies. There is still a lot of scope for CSR initiatives. CSR has an immense potential in changing the social scenario since there is ample budget, human resource and expertise. Most importantly, CSR, as a platform provides scope to NGOs, government and companies to work together towards all-round development. With the upcoming expertise in the field of CSR and with increased recognition, we can expect to have more innovative CSR interventions in the years to come.

Inauguration of ACC Disha

Inauguration of ACC Disha

Mr. Bernard Gerard Terver, Dy. Chairman- ACC, Head- Lafarge Holcim India inaugurated the Disha Centre at Thondebhavi in presence of, Mr. Harish Badami( CEO and MD- ACC), Naveen Chadha (CMO- ACC), Mr. Navneet Chauhan (Director Plant- Thondebhavi) on 3rd February 2016. CoE aims to impart skill training on Refrigeration and Air Conditioning along with automobile mechanic.

SEED join hands with Caterpillar

SEED join hands with Caterpillar

SEED is proud to be a part of the project as an implementation partner.

On 23rd December 2015, Caterpillar Skill Development Project was launched at Jhalawar by Smt. Vasundhara Raje, Honorable Chief Minister of Rajasthan.

Key objective of the project is to enhance the employability of youth in Rajasthan by creating a Centre of Excellence which augments and develops skill of the candidates in Construction, Infrastructure, Mining and allied industry. It will foster entrepreneurial spirit for self-employment among the youth leading to Livelihood enhancement & increased standard of living for beneficiaries

Key project partners include Caterpillar India, Rajasthan Skill and Livelihoods Development Corporation (RSLDC), Tractor India Private Ltd. (TIPL) and SEED.

The project emphasize on developing a state of art “Centre of Excellence” at Government ITI campus, Jhalawar. At the CoE, skill development training will be imparted on Earth Moving and Mining Equipment both through theory and practical training.

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